Last updated on June 16, 2013 | by Aet Suvari

New advert

Nice to see a new advert from that starts of on the small island of Tiree and ends up in our home town of Edinburgh. The opening line states that 1 in 5 relationships in the UK now start off online (based on a YouGov survey of 20,000 adults from December 2011). That’s quite an amazing statistic for something that was barely part of the landscape a mere ten years ago!

Anyway, hope you like the ad and if you want to read our personal opinion of then check out our UK Review

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About the Author

has been reviewing and writing about the world of online dating since 2008 and the launch of Online Dating Help. A stickler for promoting ethical practices within the UK dating industry she champions the sites that get it right while highlighting those holding it back. You can follow her on Google+

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